Pedro Lopes, Author at Rock Content

[New Report] Why Your Audience Doesn’t Care About Your Efficiency (and How Personalization Can Save You)

If the digital landscape is a battlefield, content is a powerful weapon. But here’s the catch: your audiences are (...)

Pedro Lopes

Mar 14 | 7 min read

As we step into the year 2024, it’s undeniable that Artificial Intelligence (AI) is now and forever a part of our (...)

Pedro Lopes

Dec 18, 23 | 3 min read

In today’s fast-paced digital marketing realm, the skillful creation of content outlines is a cornerstone of succe(...)

Pedro Lopes

Sep 14, 23 | 5 min read

Over the past decade in marketing, content formats have undergone significant transformations. The shift from static to (...)

Pedro Lopes

Jun 29, 23 | 5 min read

As a Digital Marketing Specialist working in Brazil and marketing for a North American company, it has been a fascinatin(...)

Pedro Lopes

May 3, 23 | 5 min read

In today’s highly competitive business landscape, having a strong and well-defined brand is more important than ev(...)

Pedro Lopes

Mar 28, 23 | 5 min read

Beyoncé is taking advantage of the effervescence of social media content, but without being volatile or too snackable. (...)

Pedro Lopes

Jul 28, 22 | 5 min read

TikTok has become marketer’s sweetheart when it comes to social media platforms. So, it was no surprise to find TikTok(...)

Pedro Lopes

Jul 21, 22 | 4 min read

What would happen if you were presented with a brand new, top-of-the-line Ferrari? I mean, whether you are into cars or (...)

Pedro Lopes

Jan 17, 22 | 14 min read